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Where Do I
Start?
KOPY-RITE is an advisor / consultant
FIRST, and a software manufacturer SECOND. We will listen
to your requirements, provide you with information and
advice, and help YOU to decide what course best fits
your needs. There are many options for distributing
data on optical media (CD or DVD). Quantity, turn time
(including the force driving the deadline), and printing
are the primary factors that we consider when advising
customers. There is a lot of information listed below
that is a sort of "CD versus CD-R Primer". We offer
this as a simple starting point, and welcome your email
or call at 800-676-5679.
Optical discs can be done as either
replicated discs (CD-ROM / DVD-ROM) or as recorded discs
(CD-R, DVD-R, DVD+R). Replicated discs are manufactured
"from scratch" using injection molding equipment. Recorded
discs begin as a blank disc, and your data is then written
(or "burned") onto the blank disc. Replicated discs
are offered at a lower cost PER UNIT, but other factors
(mostly turn time and print requirements) will influence
(increase!) setup, shipping, and rush charges, and can
make the TOTAL COST higher then recorded discs. From
a quality standpoint they are both equal, although some
will argue that CD-R's created using premium media are
actually a higher quality than CD-ROM because they usually
produce better results when run through CD test equipment.
Generally, larger volumes (several
thousand or more) are done as replicated discs, and
smaller volumes 500 or less) are done as recorded discs.
This is not a rule, but there would usually be a pretty
specific reason why an order would stray from these
guidelines when in these volume ranges. The "mid-range"
volumes (500 - 2000) tend to be driven more by turn-time
and print / packaging requirements.
The phrase "Turn-Time" refers
to the amount of manufacturing time required to produce
your disc (whether it is replicated or recorded). A
standard "turn" for replicated discs at most plants
is 7 - 10 days (although some offer 5 - 7 days as standard).
The turn time can be reduced, but as it is shortened
you will begin to incur a "mastering fee", which is
really nothing more than a rush fee. The quicker the
turn, the higher the mastering fee.
The print requirements also factor
into the decision because of the strengths and weakness
of all of the various print options that are available.
The options include:
Labeling
is a recordable disc print option. This has a great
look (glossy), and can handle almost any type of design,
and is pretty quick. It can't, though, compare to other
printing when it comes to color matching. Plus, it becomes
impractical (and expensive) for volumes beyond several
thousand.
Silkscreening
- This is the most common printing method, and
can be done at any plant (in fact it is the ONLY option
at many plants). It is fast, low cost, and generally
looks great! The downside is that the resolution is
too low (usually 120 lpi +/-) to handle many of the
complex images created by computer graphic artists.
In particular, gradients and some photographic details
(faces, clouds, etc) don't produce as nicely as they
do in other print mediums (some customers / artists
will compare a 120 lpi silkscreen image to a 600 dpi
image from a color laser printer and be disappointed).
However, silkscreening is a great inexpensive option
when working within the proper specifications, particularly
using pantone colors.
Offset
/ Pad Printing - These devices produce the
highest quality images. However, they are only available
at a limited number of plants (which cannot reliably
offer faster turns). Also, some plants will charge a
slight premium for this type of printing. Finally, it
is only available as 4 color process, and cannot be
done with Pantones.
Thermal
Printing- This is the fastest and least expensive
method for printing on recordable media. It is monocolor
(standard colors are black, blue, and red), and prints
at a 300 dpi resolution. It cannot do very complex graphics
(i.e.. don't plan on greyscale!) and it cannot do large
blocks of solid color (no solid black with silver knockouts!).
MicroDry
- This is a high quality heat transfer printing process.
It is mostly used in applications where there are low
runs of audio discs (where labels can't be used and
thermal isn't enough), or in situations where the customer
will not accept gloss labels. They cannot be produced
quickly, and there is a premium cost (they require special
discs, and the transfer ribbons are expensive), but
the sure have a great look!
We have offered a lot of information
on this one single page. Depending on where your interests
lie you can either select from the menu on the upper
left of the screen, or follow our "directed tour", which
will basically walk you through the various options
we offer. You can, of course, always contact us at 800.676.5679
(or via email to sales@kopyrite.com), and we'll gladly
answer any questions or explain any of the services.
DIRECTED
TOUR
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