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COPYRIGHT
REQUIREMENTS FOR MEDIA REPLICATION/DUPLICATION
Because of the Internet and
other technological developments, there are many creative
ways in which individuals can easily infringe on another’s
intellectual property rights when creating their own
works, sometimes without even being aware of the infringement.
Due to the current legal environment in the media
industry, it is very important for you to assure that
proper permissions have been secured for any CD and
DVD replication order. Failure to properly license
intellectual property used in a replication order
can result in significant monetary legal damages against
you and any other party involved in your transaction,
including brokers. This is true even if you are not
aware that you have infringed on someone else’s rights.
Keep in mind that it is ultimately your responsibility
to make sure you have all the applicable intellectual
property rights.
Brief
Overview
There are precautionary steps
you must take for duplicating/replicating all software,
video and audio media. For Software products the quickest
way to determine if a product requires licensing is
to go to the vendor website and investigate. Audio
is a bit more complicated as there are several things
you may need to investigate before the duplication
process begins. The Harry Fox Agency (www.harryfox.com)
is a service that allows you to register and make
payments toward the reprocessing of a song. The website
www.songfile.com
is available to determine if a song can
or cannot be used for duplication/replication. Compulsory
licenses may also be required if the song has been
recorded by another artist. For video duplication/replication,
a videogram license or synchronization license must
be provided as most major motion pictures have a registered
copyright.
What
is a License?
A license is a legal means for
an intellectual property rights (IPR) owner to grant
permission for a specific use of their intellectual
property. The rights to software products, recorded
audio tracks, published music and motion picture assets
not in the public domain are all owned by a person
or organization. If you wish to utilize any of these
assets on your disc order and you are not the IPR
owner, you must secure the rights to do so through
a license from the IPR owner.
A license can take the form
of:
- Formal
letter from the IPR owner on their letterhead indicating
the specific use granted for their property
- A
copy of the original purchase order from the IPR owner
with a detailed description of their product / audio
tracks.
- Formal
document of registration from an organization that
serves as a licensing clearinghouse
- Copy
of a contract or formal agreement that exists between
the user of the property and the owner of the property
What
must be licensed for use and who can grant that license?
Software
products, recorded audio tracks, published music and
motion picture assets may all need to be licensed for
use. Determining whether licensing is needed may require
performing research with licensing clearinghouses, Internet
search information, copyright searches or an agency
that specializes in this activity. Intellectual property
law can be very complex and may not always be very definitive.
In all cases, proof must be demonstrated to Kopy-Rite’s
satisfaction that appropriate licensing has been granted
to the individual or organization that has procured
the CD or DVD replication order. Kopy-Rite reserves
the right to request additional information in order
to verify the licensing information being provided,
as well as to contact the underlying rights owner to
confirm the validity of the license.
Software:
The licensing needs for software products are determined
by the vendors creating the product. Most commercially
available packages require a Software Distribution Agreement.
This is different from the End User License Agreement
that you traditionally see when you install a software
package on your computer. Some freely distributed programs
still require distribution licensing even though they
are free (like web browsers). You should consult the
software vendor to find out their specific requirements.
Some software companies allow you to register for a
distribution license of their products on the web.
Some
of these popular computer software programs are:
- WinZip
- www.winzip.com
- Macromedia
Shockwave & Flash Player - www.macromedia.com
- Adobe
Acrobat - www.adobe.com
Audio: Recorded audio tracks require two different types
of licensing:
- License
for the recorded track from the artist
- License
for the published song used in the recording from
the music publisher
The
recorded track license must demonstrate a chain-of-title
from the actual recording artist or organization representing
the artist to the individual or organization procuring
the DVD or CD order. NOTE: All recorded tracks created
since 1972 are protected by Federal copyright, so performing
a copyright search may be helpful in determining the
current IPR owner. Use of a published song on an audio
recording requires a per copy fee to be paid to the
music publisher. These fees are called mechanical royalties.
Mechanical royalties can be paid directly to the publisher,
or the publisher can establish a relationship with an
agency to handle the negotiation of royalty payments,
collections and disbursement to publishers.
In
the United States, mechanical royalty payments can be
registered and made through online services like Songfile
www.songfile.com
or through the Harry Fox Agency (HFA) (http://www.harryfox.com).
Songfile can be used strictly through the Internet for
limited quantities and specific uses. Songfile will
send an email response with appropriate registration
information. Kopy-Rite would require a copy of this
email. HFA can be used when Songfile is not applicable.
Please consult Songfile’s site to determine when it
can or cannot be used. HFA can also provide a license
for song use and that document should be submitted to
Kopy-Rite with the corresponding replication order.
In the future, HFA activities will be available through
the Internet.
A
term commonly used in the music industry is Compulsory
License. This is when a published song has been previously
recorded by an artist and another artist wishes to re-record
it. Federal copyright law allows for a compulsory license,
which gives an artist the ability to re-record a song
and pay a predefined mechanical royalty rate as established
by the Federal Government. Compulsory licenses only
apply when the song has already been recorded by another
artist.
The
Harry Fox Agency (HFA) has now made it easier and faster
for you to obtain mechanical licenses - all you need
is a PC with Internet access and a credit card. Please
be advised that the information you request can be obtained
by visiting the website www.songfile.com. The www.songfile.com
web site gives you direct access to HFA's database of
songs. Most songs listed on the web site are available
for immediate mechanical licensing. You can now have
most licenses within two days. Prior approval from the
music publisher is not required, but proof of license
registration with agencies like Harry Fox is required.
In these cases, the agency license document should be
submitted to Kopy-Rite. The Harry Fox Agency (HFA) has
now made it easier and faster for you to obtain mechanical
licenses - all you need is a PC with Internet access
and a credit card. Please note, if you wish to manufacture
more than the 2,500 units that Songfile allows, you
may apply for additional licenses to match those additional
units up to 10,000 maximum.
Sampling
is when portions of a previously recorded audio track
are utilized in creating a new audio track. For tracks
to be sampled, appropriate audio licensing for the sampled
track are required from the recorded track IPR owner
and music publisher.
Audio
utilized from production music libraries also requires
licensing for replication. The licensing may be in various
forms depending upon the music library vendor. Traditionally,
a Master Use Agreement will be issued by the music library
vendor when the specific usage fees for the chosen music
are paid. This documentation should be submitted to
Kopy-Rite with the corresponding replication order.
Video:
Legal protection for video and motion picture assets
was established under Federal copyright law since 1912.
Most major motion pictures will have a registered copyright.
Even though a motion picture can have a terminated or
expired copyright, other aspects of the work may still
be covered through other copyright protection (i.e.
musical soundtracks, use of the likeness of individuals,
etc.). Addressing the copyrights of a motion picture
can be very complex and may require legal assistance.
When
putting together a multimedia application that involves
video and music, music licensing may also need to be
provided. If a recorded audio track is used in conjunction
with a video and the resulting product is to be sold
to the public the following license(s) would be needed
from the IPR owner(s):
- Videogram
license for the recorded track must be provided from
the IPR owner of the recorded track
- Synchronization
license must be provided from the music publisher.
You
may go on-line for copyright forms at www.1cweb.1oc.gov/copyright
or to speak to someone regarding copyright
questions at (202) 707-9100.
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